Raising the Standard of Everyday Care
PDC Wellness is the global house behind some of the world's most trusted wellness and personal care brands. Built on the belief that great wellness products should be accessible to all, PDC is obsessed with the art of the possible — fuelled by intellectual rigor, relentless curiosity, and a bold embrace of innovation. With a portfolio spanning therapeutic bath care, textured hair, fragrance, cosmetics, and professional beauty, PDC Wellness touches millions of lives every day across 80+ countries and 100,000 retail outlets worldwide.
Over more than 15 years of excellence and 50+ industry awards, PDC Wellness has continuously pushed higher-performing products to market at scale. Through continuous innovation, sustainable practices, and a consumer-first mindset, PDC is transforming the personal care and wellness landscape — one breakthrough product at a time. NoroWeb is an authorized regional partner for the PDC Wellness brand portfolio, delivering authentic, freshly sourced products across the complete range.
The PDC Advantage
100K Global Retail Outlets
From mass-market chains to independent pharmacies, PDC Wellness brands are available at over 100,000 retail locations across 80+ countries worldwide.
50+ Industry Awards
Over 50 industry awards in 15+ years of excellence — from the #1 specialty bath brand to the #1 UK cosmetic lash brand and #1 women's mass market fragrance.
Science-Backed Innovation
Backed by real science and driven by AI and digital technology, PDC teams continuously bring higher-performing products to market at scale — raising the bar for everyday care.
The Brand Portfolio
Our Core Values
Collaboration
Harnessing the full power of people and diverse perspectives
Focus
Keeping it simple and concentrating on what's truly important
Impact
Valuing the little things that make a big difference every day
Performance
Committed to delivering breakthrough results at scale
A Trusted Global Partner
PDC Wellness manages a portfolio of eight powerhouse brands: Dr Teal's — the #1 specialty bath brand turning routines into rituals; Cantu — the leading textured hair care brand, #1 in the UK and #3 in the US; Bodycology — the fastest growing bath and body brand built on accessible sensorials; Body Fantasies — the #1 women's mass market fragrance brand; Bod Man — pioneering men's mass market fragrance; Eylure — the #1 UK cosmetic eyelash brand and creator of the original London lash; Elegant Touch — the trend-leading creator of London's original false nail; and Salon System — the professional beauty brand preferred by therapists and technicians worldwide.
As an authorized regional distribution partner for the PDC Wellness portfolio, NoroWeb brings the full breadth of these iconic brands to your market — with guaranteed authentic product, fresh inventory, and direct access to some of the world's most trusted wellness and personal care names. Browse our full NoroWeb catalogue →